Your difference is
your advantage.
Our world is too crowded to reward the conventional. Success now means leaning into what's different about you – flawed, messy, 'crazy' bits included – and using it to create something only you can create.
Your first step is identifying which flavour of Crazy Advantage is yours.
Take the Crazy Advantage Test ↗Takes just 2 minutes
More resources
Stop hiding the parts of you that make you stand out
Further resources to help you create something Crazy Successful of your own.
The Crazy Advantage Worksheet
Available nowUse it to capture your takeaways from the Find your Crazy Advantage chapter of Crazy Successful.
The Category of One Scorecard
Take this ten-question assessment to discover where your business, brand, or idea is still blending in, which of the five steps of the Category of One Framework is your weakest, and where to focus first to really start standing out.
Coming soonBook club kit
If you want to work through Crazy Successful with friends, colleagues, or your team – and it’s far more likely you’ll keep progressing if you do – I’ve created a kit to make it easy. It includes six sessions with discussion questions to keep everyone engaged and moving towards their Category of One. It kicks off with everyone taking the Crazy Advantage Test before the first meeting which always starts a fun discussion.
Coming soon
The source material
Get the book.
The full argument for embracing your crazy, finding your hidden advantages, and creating something only you can create.
Visit Crazy Successful Book ↗